Explain the importance of cash flow.

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Create a 700-word summary explaining the importance of cash flow.

Include the following:

  • How cash flow differs from profits.
  • The author of Financial Management mentions seven issues that have to be kept track of during a comprehensive cash flow estimation process. Explain the role of each, when estimating cash flow.
  • Why should cash flow be projected for a new product and what other factors should be included in the analysis?

Format your paper consistent with APA guidelines.

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